NKE · NYSE · STOCK
Nike (NKE) Stock Analysis
$34.73
52W $31.97 – $70.44
56/100
$51.36B
16.6
1.10
Is NKE Bullish or Bearish?
Mixed.
Innellis AI committee rates Nike Inc. (NKE) Watch with a composite score of 56/100
, based on 5 analysts with 60% agreement.
Last updated October 10, 2026.
What Would Change This View
- Upgrade to Buy
- Requires a committee score of 60.0 — +4.15 from today. Applies on the first day at or above the line; upgrades are never dampened.
- Downgrade to Reduce
- Requires the score to fall below 40.0 — -15.85 from today. The band boundary is 45.0, but a one-step downgrade must clear a further margin first. A score oscillating around the line should not change the rating every night.
Executive Summary
The committee is genuinely divided. Macro Analyst sees a compelling case. Portfolio Manager remains cautious — sector concentration is already high (hhi 2796.97). This disagreement is itself the signal — the setup is not clean in either direction.
Bull & Bear Case
Bull Case
- ROE of 21.2% shows genuine earnings power backing the valuation — Value
- 5 consecutive earnings beats -- consistent execution — Growth
- Quarter-over-quarter growth rate is ACCELERATING, not just positive — Growth
- MACD histogram positive -- bullish momentum — Technical
- Weekly trend (downtrend) confirms the daily trend -- multi-timeframe agreement — Technical
Bear Case
- Price-to-book of 4.6x prices in significant intangible value — Value
- Revenue declining -1.2% YoY -- this is not a growth story right now — Growth
- Price structure making lower highs and lower lows — Technical
- Price structure (HH_HL) contradicts the downtrend -- mixed signals — Technical
- Weekly RSI at 24 -- oversold on the larger timeframe too — Technical
- Negative filing: Costs associated with exit or disposal (restructuring) (9d ago) — News
Both cases are generated from quantitative data signals, not qualitative or
forward-looking judgement. They summarise what the numbers say today.
Price History (6M)
AI Investment Committee
Committee Consensus
As of October 10, 2026
Overall Committee Score
56/100
Agreement
60%
Analysts
5
Conviction
Moderate
Sector Rank
Top 51%
of 178 Consumer Cyclical peers
Value Analyst
neutral
55
/ 100 · Moderate confidence
Fair value -- neither a bargain nor obviously overpriced
+ ROE of 21.2% shows genuine earnings power backing the valuation
− Price-to-book of 4.6x prices in significant intangible value
Growth Analyst
bullish
60
/ 100 · High confidence
Strong, accelerating growth with consistent execution
+ 5 consecutive earnings beats -- consistent execution
− Revenue declining -1.2% YoY -- this is not a growth story right now
Technical Analyst
neutral
53
/ 100 · High confidence
Mixed or range-bound price action
+ MACD histogram positive -- bullish momentum
− Price structure making lower highs and lower lows
Macro Analyst
bullish
65
/ 100 · Low confidence
Macro backdrop is supportive of risk assets generally, and this name's beta works in its favor
News Analyst
neutral
46
/ 100 · Moderate confidence
News flow is mixed or quiet -- no strong signal either way right now
− Negative filing: Costs associated with exit or disposal (restructuring) (9d ago)
Portfolio Manager
bearish
30
/ 100 · Moderate confidence
The existing book itself argues for caution here, independent of how good this specific stock looks
− Sector concentration is already high (HHI 2796.97)
Investment Thesis Evolution
Committee score moved marginally from 55.4 to 55.9.
- New bearish signals: 2 appeared.
- Bearish pressure eased: 2 signal(s) disappeared.
Analyst-level changes:
- News Analyst: +1 bearish signal(s).
- Technical Analyst: +1 bearish signal(s).
Comparing 2026-10-09 to 2026-10-10 (1 day apart).
Technical Analysis
RSI (14)
41.0
Neutral
MACD Histogram
0.066
Bullish Momentum
Trend Direction
Downtrend
Weekly: Downtrend
Market Structure
Hh Hl
Bollinger %B
0.28
Inside Bands
Price vs Moving Averages
EMA 9
$34.84
Below
EMA 21
$35.70
Below
EMA 50
$37.74
Below
EMA 200
$46.82
Below
Fundamental Analysis
Valuation
66
Growth
84
Profitability
68
Financial Health
94
Cash Flow
70
Valuation
P/E Ratio
16.6×
P/B Ratio
3.38×
PEG Ratio
2.31
Dividend Yield
4.72%
52W High
$70.44
52W Low
$31.97
Quality & Growth
ROE
2090.8%
ROA
809.2%
Gross Margin
4307.2%
Operating Margin
819.5%
Revenue Growth YoY
—
Debt / Equity
0.73
AI Fundamental Assessment
P/E ratio of 16.6 (inexpensive relative to a 15-40x range); Price-to-book of 3.4x; PEG ratio of 2.3 (under 1.0 suggests growth is undervalued relative to price); Return on equity of 20.9%; Return on assets of 8.1%; Net margin of 6.7%; Gross margin of 43.1%; Current ratio of 2.07 (healthy short-term liquidity); Debt-to-equity of 0.73; Free cash flow per share is positive (1.42); Most recent quarter beat estimates by 10.0%; 5 consecutive earnings beats; EPS growth accelerating (-42.9% -> +140.0% QoQ); Average YoY EPS growth of -2.0%; Analyst estimates rising over recent quarters
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