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NKE · NYSE · STOCK

Nike (NKE) Stock Analysis

Consumer Cyclical Updated August 23, 2026
$40.75
52W $38.86 – $80.17
55/100
$60.32B
19.4
1.12
AI Committee Verdict
Watch
55/100
Conviction: Moderate · 60% agreement · 5 analysts
+16.9%
-1.8%
9.45:1
Moderate

Is NKE Bullish or Bearish?

Mixed. Innellis AI committee rates Nike Inc. (NKE) Watch with a composite score of 55/100 , based on 5 analysts with 60% agreement. Last updated August 23, 2026.

What Would Change This View

Upgrade to Buy
Requires a committee score of 60.0 — +5.34 from today. Applies on the first day at or above the line; upgrades are never dampened.
Downgrade to Reduce
Requires the score to fall below 40.0 — -14.66 from today. The band boundary is 45.0, but a one-step downgrade must clear a further margin first. A score oscillating around the line should not change the rating every night.

Executive Summary

The committee sees neither a compelling opportunity nor a clear risk at this stage. Conditions remain neutral — patience is warranted.

Bull & Bear Case

Bull Case
  • ROE of 22.0% shows genuine earnings power backing the valuation — Value
  • 4 consecutive earnings beats -- consistent execution — Growth
  • Weekly trend (downtrend) confirms the daily trend -- multi-timeframe agreement — Technical
  • News sentiment is positive (+0.16 across 77 articles, 14d) — News
Bear Case
  • Price-to-book of 4.6x prices in significant intangible value — Value
  • EPS declining -2.8% YoY despite any revenue growth — Growth
  • Growth rate is decelerating quarter over quarter -- the trend line matters more than the level — Growth
  • Price structure making lower highs and lower lows — Technical
  • MACD histogram negative -- bearish momentum — Technical
  • Price structure (HH_HL) contradicts the downtrend -- mixed signals — Technical
Both cases are generated from quantitative data signals, not qualitative or forward-looking judgement. They summarise what the numbers say today.
Price History (6M)

AI Investment Committee

Committee Consensus As of August 23, 2026
Overall Committee Score
55/100
Agreement
60%
Analysts
5
Conviction
Moderate
Sector Rank
Top 59%
of 178 Consumer Cyclical peers
Value Analyst neutral
55 / 100 · Moderate confidence
Fair value -- neither a bargain nor obviously overpriced
+ ROE of 22.0% shows genuine earnings power backing the valuation
− Price-to-book of 4.6x prices in significant intangible value
Growth Analyst neutral
44 / 100 · High confidence
Moderate growth -- present but not remarkable
+ 4 consecutive earnings beats -- consistent execution
− EPS declining -2.8% YoY despite any revenue growth
Technical Analyst neutral
47 / 100 · High confidence
Mixed or range-bound price action
+ Weekly trend (downtrend) confirms the daily trend -- multi-timeframe agreement
− Price structure making lower highs and lower lows
Macro Analyst bullish
65 / 100 · Low confidence
Macro backdrop is supportive of risk assets generally, and this name's beta works in its favor
News Analyst bullish
63 / 100 · Low confidence
News flow and recent filings/analyst actions are net positive
+ News sentiment is positive (+0.16 across 77 articles, 14d)
Portfolio Manager neutral
45 / 100 · High confidence
Portfolio-level factors are mixed -- worth a deliberate sizing decision, not a default-size position
+ Portfolio position concentration is currently healthy
− Sector concentration is already high (HHI 3069.37)
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Investment Thesis Evolution

Committee score moved marginally from 54.7 to 54.7.

Comparing 2026-08-22 to 2026-08-23 (1 day apart).

Technical Analysis

RSI (14)
47.7
Neutral
MACD Histogram
-0.054
Bearish Momentum
Trend Direction
Downtrend
Weekly: Downtrend
Market Structure
Hh Hl
Support
$40.02
Resistance
$47.64
Bollinger %B
0.33
Inside Bands
Price vs Moving Averages
EMA 9
$40.71 Above
EMA 21
$41.33 Below
EMA 50
$42.48 Below
EMA 200
$50.97 Below

Fundamental Analysis

Valuation
81
Growth
62
Profitability
68
Financial Health
92
Cash Flow
70
Valuation
P/E Ratio 19.4×
P/B Ratio 4.07×
PEG Ratio -6.99
Dividend Yield 4.00%
52W High $80.17
52W Low $38.86
Quality & Growth
ROE 2090.8%
ROA 809.2%
Gross Margin 4291.4%
Operating Margin 819.0%
Revenue Growth YoY
Debt / Equity 0.74
AI Fundamental Assessment
P/E ratio of 19.4 (inexpensive relative to a 15-40x range); Price-to-book of 4.1x; PEG ratio of -7.0 (under 1.0 suggests growth is undervalued relative to price); Return on equity of 20.9%; Return on assets of 8.1%; Net margin of 6.7%; Gross margin of 42.9%; Current ratio of 1.96 (healthy short-term liquidity); Debt-to-equity of 0.74; Free cash flow per share is positive (1.47); Most recent quarter beat estimates by 50.2%; 4 consecutive earnings beats; EPS growth decelerating (-34.0% -> -42.9% QoQ); Analyst estimates falling over recent quarters
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