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FCFS · NASDAQ · STOCK

FirstCash (FCFS) Stock Analysis

Financial Services Updated August 17, 2026
$216.49
52W $136.43 – $235.97
68/100
$9.31B
24.5
0.53
AI Committee Verdict
Buy
68/100
Conviction: High · 80% agreement · 5 analysts
+9.3%
-4.5%
2.08:1
High

Is FCFS Bullish or Bearish?

Bullish. Innellis AI committee rates FirstCash (FCFS) Buy with a composite score of 68/100 , based on 5 analysts with 80% agreement. Last updated August 17, 2026.

What Would Change This View

Upgrade to Strong Buy
Requires a committee score of 75.0 — +7.32 from today. Applies on the first day at or above the line; upgrades are never dampened.
Downgrade to Watch
Requires the score to fall below 55.0 — -12.68 from today. The band boundary is 60.0, but a one-step downgrade must clear a further margin first. A score oscillating around the line should not change the rating every night.

Executive Summary

The primary driver is vix regime is low -- calm backdrop supports risk-taking. Most analysts agree, and no major concerns are blocking a stronger rating.

Bull & Bear Case

Bull Case
  • ROE of 17.1% shows genuine earnings power backing the valuation — Value
  • EPS growing 34.8% YoY — Growth
  • 5 consecutive earnings beats -- consistent execution — Growth
  • MACD histogram positive -- bullish momentum — Technical
  • VIX regime is low -- calm backdrop supports risk-taking — Macro
  • News sentiment is positive (+0.40 across 5 articles, 14d) — News
Bear Case
  • Growth rate is decelerating quarter over quarter -- the trend line matters more than the level — Growth
Both cases are generated from quantitative data signals, not qualitative or forward-looking judgement. They summarise what the numbers say today.
Price History (6M)

AI Investment Committee

Committee Consensus As of August 17, 2026
Overall Committee Score
68/100
Agreement
80%
Analysts
5
Conviction
High
Sector Rank
Top 30%
of 209 Financial Services peers
Value Analyst bullish
63 / 100 · Moderate confidence
Classic value case: cheap on multiples with earnings power to back it up
+ ROE of 17.1% shows genuine earnings power backing the valuation
Growth Analyst bullish
66 / 100 · High confidence
Strong, accelerating growth with consistent execution
+ EPS growing 34.8% YoY
− Growth rate is decelerating quarter over quarter -- the trend line matters more than the level
Technical Analyst neutral
58 / 100 · High confidence
Mixed or range-bound price action
+ MACD histogram positive -- bullish momentum
Macro Analyst bullish
80 / 100 · Low confidence
Macro backdrop is supportive of risk assets generally, and this name's beta works in its favor
+ VIX regime is low -- calm backdrop supports risk-taking
News Analyst bullish
70 / 100 · Low confidence
News flow and recent filings/analyst actions are net positive
+ News sentiment is positive (+0.40 across 5 articles, 14d)
Portfolio Manager neutral
45 / 100 · High confidence
Portfolio-level factors are mixed -- worth a deliberate sizing decision, not a default-size position
+ Portfolio position concentration is currently healthy
− Sector concentration is already high (HHI 2963.04)
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Investment Thesis Evolution

Committee score moved marginally from 66.7 to 67.7.

Analyst-level changes:
  • News Analyst: score 66->70 (+5); +1 bullish signal(s).
  • Portfolio Manager: +1 bearish signal(s).

Comparing 2026-08-16 to 2026-08-17 (1 day apart).

Technical Analysis

RSI (14)
60.5
Neutral
MACD Histogram
1.403
Bullish Momentum
Trend Direction
Sideways
Weekly: Uptrend
Market Structure
Lh Ll
Support
$205.19
Resistance
$234.85
Bollinger %B
0.85
Inside Bands
Price vs Moving Averages
EMA 9
$210.22 Above
EMA 21
$209.85 Above
EMA 50
$211.96 Above
EMA 200
$193.89 Above

Fundamental Analysis

Valuation
74
Growth
67
Profitability
64
Financial Health
83
Cash Flow
70
Valuation
P/E Ratio 24.5×
P/B Ratio 4.09×
PEG Ratio 0.72
Dividend Yield 0.78%
52W High $235.97
52W Low $136.43
Quality & Growth
ROE 1451.1%
ROA 623.3%
Gross Margin 4892.0%
Operating Margin 1611.0%
Revenue Growth YoY
Debt / Equity 1.16
AI Fundamental Assessment
P/E ratio of 24.5 (inexpensive relative to a 15-40x range); Price-to-book of 4.1x; PEG ratio of 0.7 (under 1.0 suggests growth is undervalued relative to price); Return on equity of 14.5%; Return on assets of 6.2%; Net margin of 9.4%; Gross margin of 48.9%; Current ratio of 4.89 (healthy short-term liquidity); Debt-to-equity of 1.16; Free cash flow per share is positive (13.47); Most recent quarter beat estimates by 2.1%; 5 consecutive earnings beats; EPS growth decelerating (+1.9% -> -7.1% QoQ); Average YoY EPS growth of 39.7%; Analyst estimates falling over recent quarters
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Explore FCFS Further

📈 Rating History 💰 Earnings 📰 Recent Events 🔄 What Changed 📖 Thesis Evolution 🔍 Similar Stocks
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