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CL · NYSE · STOCK

Colgate-Palmolive (CL) Stock Analysis

Consumer Defensive Updated October 10, 2026
$88.27
52W $74.55 – $99.33
47/100
$70.63B
34.7
0.32
AI Committee Verdict
Watch
47/100
Conviction: Contested · 50% agreement · 6 analysts
+6.7%
-0.8%
8.04:1
Contested

Is CL Bullish or Bearish?

Mixed. Innellis AI committee rates Colgate-Palmolive (CL) Watch with a composite score of 47/100 , based on 6 analysts with 50% agreement. Last updated October 10, 2026.

What Would Change This View

Upgrade to Buy
Requires a committee score of 60.0 — +13.05 from today. Applies on the first day at or above the line; upgrades are never dampened.
Downgrade to Reduce
Requires the score to fall below 40.0 — -6.95 from today. The band boundary is 45.0, but a one-step downgrade must clear a further margin first. A score oscillating around the line should not change the rating every night.

Executive Summary

The committee is genuinely divided. Macro Analyst sees a compelling case. Growth Analyst remains cautious — eps declining -28.9% yoy despite any revenue growth. This disagreement is itself the signal — the setup is not clean in either direction.

Bull & Bear Case

Bull Case
  • ROE of 631.1% shows genuine earnings power backing the valuation — Value
  • MACD histogram positive -- bullish momentum — Technical
Bear Case
  • P/E of 34.4 is moderate-to-rich — Value
  • Price-to-book of 1179.5x prices in significant intangible value — Value
  • Debt-to-equity of 147.93 adds balance-sheet risk to the value case — Value
  • EPS declining -28.9% YoY despite any revenue growth — Growth
  • Price structure making lower highs and lower lows — Technical
  • High leverage (debt-to-equity 147.93) amplifies downside in a stress scenario — Risk
Both cases are generated from quantitative data signals, not qualitative or forward-looking judgement. They summarise what the numbers say today.
Price History (6M)

AI Investment Committee

Committee Consensus As of October 10, 2026
Overall Committee Score
47/100
Agreement
50%
Analysts
6
Conviction
Contested
Sector Rank
Top 98%
of 72 Consumer Defensive peers
Value Analyst neutral
45 / 100 · High confidence
Fair value -- neither a bargain nor obviously overpriced
+ ROE of 631.1% shows genuine earnings power backing the valuation
− P/E of 34.4 is moderate-to-rich
Growth Analyst bearish
30 / 100 · Moderate confidence
Growth story is weak, decelerating, or inconsistent
− EPS declining -28.9% YoY despite any revenue growth
Technical Analyst neutral
52 / 100 · High confidence
Mixed or range-bound price action
+ MACD histogram positive -- bullish momentum
− Price structure making lower highs and lower lows
Risk Analyst bearish
32 / 100 · Moderate confidence
Elevated risk from leverage, volatility, event exposure, or portfolio concentration -- size accordingly
− High leverage (debt-to-equity 147.93) amplifies downside in a stress scenario
Macro Analyst bullish
65 / 100 · Low confidence
Macro backdrop is supportive of risk assets generally, and this name's beta works in its favor
News Analyst neutral
58 / 100 · Low confidence
News flow is mixed or quiet -- no strong signal either way right now
Portfolio Manager bearish
30 / 100 · Moderate confidence
The existing book itself argues for caution here, independent of how good this specific stock looks
− Sector concentration is already high (HHI 2796.97)
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Investment Thesis Evolution

Committee score moved marginally from 49.8 to 47.0.

Analyst-level changes:
  • News Analyst: stance bullish->neutral; score 62->58 (-4).
  • Risk Analyst: stance neutral->bearish; score 45->32 (-12).
  • Value Analyst: +1 bearish signal(s).

Comparing 2026-10-09 to 2026-10-10 (1 day apart).

Technical Analysis

RSI (14)
65.6
Neutral
MACD Histogram
0.435
Bullish Momentum
Trend Direction
Downtrend
Weekly: Sideways
Market Structure
Mixed
Support
$87.54
Resistance
$94.16
Bollinger %B
0.87
Inside Bands
Price vs Moving Averages
EMA 9
$86.97 Above
EMA 21
$87.12 Above
EMA 50
$88.36 Below
EMA 200
$88.36 Below

Fundamental Analysis

Valuation
40
Growth
61
Profitability
87
Financial Health
9
Cash Flow
70
Valuation
P/E Ratio 34.7×
P/B Ratio 297.93×
PEG Ratio -1.19
Dividend Yield 2.38%
52W High $99.33
52W Low $74.55
Quality & Growth
ROE —
ROA 1305.6%
Gross Margin 6042.5%
Operating Margin 2065.0%
Revenue Growth YoY —
Debt / Equity 33.29
AI Fundamental Assessment
P/E ratio of 34.7 (rich relative to a 15-40x range); Price-to-book of 297.9x; PEG ratio of -1.2 (under 1.0 suggests growth is undervalued relative to price); Return on equity of 3948.1%; Return on assets of 13.1%; Net margin of 9.7%; Gross margin of 60.4%; Current ratio of 1.03 (tight short-term liquidity); Debt-to-equity of 33.29; Free cash flow per share is positive (4.84); Most recent quarter beat estimates by 1.5%; EPS growth roughly steady (+2.1% -> +2.1% QoQ); Average YoY EPS growth of 7.6%; Analyst estimates rising over recent quarters
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