HRI · NYSE · STOCK
Herc Holdings (HRI) Stock Analysis
$123.34
52W $88.45 – $188.35
53/100
$4.13B
84.0
2.05
Is HRI Bullish or Bearish?
Mixed.
Innellis AI committee rates Herc Holdings Inc. (HRI) Watch with a composite score of 53/100
, based on 6 analysts with 50% agreement.
Last updated October 10, 2026.
What Would Change This View
- Upgrade to Buy
- Requires a committee score of 60.0 — +6.79 from today. Applies on the first day at or above the line; upgrades are never dampened.
- Downgrade to Reduce
- Requires the score to fall below 40.0 — -13.21 from today. The band boundary is 45.0, but a one-step downgrade must clear a further margin first. A score oscillating around the line should not change the rating every night.
Executive Summary
The committee is genuinely divided. Growth Analyst sees a compelling case — revenue growing 28.5% yoy -- genuine top-line momentum. Portfolio Manager remains cautious — sector concentration is already high (hhi 2796.97). This disagreement is itself the signal — the setup is not clean in either direction.
Bull & Bear Case
Bull Case
- Revenue growing 28.5% YoY -- genuine top-line momentum — Growth
- EPS growing 69.0% YoY — Growth
- 3 consecutive earnings beats -- consistent execution — Growth
- Quarter-over-quarter growth rate is ACCELERATING, not just positive — Growth
- News sentiment is positive (+0.20 across 19 articles, 14d) — News
Bear Case
- P/E of 83.7 is expensive by classic value standards — Value
- ROE of only 2.6% -- cheap may mean cheap for a reason — Value
- Debt-to-equity of 4.18 adds balance-sheet risk to the value case — Value
- Price structure making lower highs and lower lows — Technical
- MACD histogram negative -- bearish momentum — Technical
- Price structure (HH_HL) contradicts the downtrend -- mixed signals — Technical
Both cases are generated from quantitative data signals, not qualitative or
forward-looking judgement. They summarise what the numbers say today.
Price History (6M)
AI Investment Committee
Committee Consensus
As of October 10, 2026
Overall Committee Score
53/100
Agreement
50%
Analysts
6
Conviction
Contested
Sector Rank
Top 80%
of 227 Industrials peers
Value Analyst
bearish
35
/ 100 · High confidence
Multiples don't clear a genuine value bar here, or cheapness looks justified by weak fundamentals
− P/E of 83.7 is expensive by classic value standards
Growth Analyst
bullish
84
/ 100 · High confidence
Strong, accelerating growth with consistent execution
+ Revenue growing 28.5% YoY -- genuine top-line momentum
Technical Analyst
bearish
39
/ 100 · High confidence
Price action is deteriorating -- trend and/or momentum are working against this name
− Price structure making lower highs and lower lows
Risk Analyst
bearish
32
/ 100 · Moderate confidence
Elevated risk from leverage, volatility, event exposure, or portfolio concentration -- size accordingly
− High leverage (debt-to-equity 4.18) amplifies downside in a stress scenario
Macro Analyst
bullish
65
/ 100 · Low confidence
Macro backdrop is supportive of risk assets generally, and this name's beta works in its favor
News Analyst
bullish
64
/ 100 · Low confidence
News flow and recent filings/analyst actions are net positive
+ News sentiment is positive (+0.20 across 19 articles, 14d)
Portfolio Manager
bearish
30
/ 100 · Moderate confidence
The existing book itself argues for caution here, independent of how good this specific stock looks
− Sector concentration is already high (HHI 2796.97)
Investment Thesis Evolution
Committee score moved marginally from 54.8 to 53.2.
- New bearish signals: 5 appeared.
- Bullish support removed: 1 signal(s) disappeared.
- New bullish signals: 1 appeared.
- Bearish pressure eased: 2 signal(s) disappeared.
- Analyst(s) changed stance: Technical Analyst.
Analyst-level changes:
- News Analyst: +1 bullish signal(s).
- Risk Analyst: +1 bearish signal(s).
- Technical Analyst: stance neutral->bearish; score 48->39 (-9); +3 bearish signal(s).
- Value Analyst: +1 bearish signal(s).
Comparing 2026-10-09 to 2026-10-10 (1 day apart).
Technical Analysis
RSI (14)
33.2
Neutral
MACD Histogram
-0.454
Bearish Momentum
Trend Direction
Downtrend
Weekly: Uptrend
Market Structure
Hh Hl
Support
$119.17
Resistance
$139.11
Bollinger %B
0.08
Inside Bands
Price vs Moving Averages
EMA 9
$129.25
Below
EMA 21
$134.39
Below
EMA 50
$141.24
Below
EMA 200
$141.56
Below
Fundamental Analysis
Valuation
63
Growth
80
Profitability
7
Financial Health
13
Cash Flow
70
Valuation
P/E Ratio
84.0×
P/B Ratio
2.18×
PEG Ratio
-0.04
Dividend Yield
2.27%
52W High
$188.35
52W Low
$88.45
Quality & Growth
ROE
5.1%
ROA
0.7%
Gross Margin
2893.3%
Operating Margin
1445.6%
Revenue Growth YoY
—
Debt / Equity
5.01
AI Fundamental Assessment
P/E ratio of 84.0 (rich relative to a 15-40x range); Price-to-book of 2.2x; PEG ratio of -0.0 (under 1.0 suggests growth is undervalued relative to price); Return on equity of 0.1%; Return on assets of 0.0%; Net margin of 1.0%; Gross margin of 28.9%; Current ratio of 1.10 (tight short-term liquidity); Debt-to-equity of 5.01; Free cash flow per share is positive (2.78); Most recent quarter beat estimates by 85.6%; 3 consecutive earnings beats; EPS growth accelerating (-89.9% -> +581.0% QoQ); Analyst estimates falling over recent quarters
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