HTZ · NASDAQ · STOCK
Hertz Global Holdings, Inc.
$2.40
52W $1.45 – $8.18
48/100
$773.55M
-2.8
2.26
Is HTZ Bullish or Bearish?
Mixed.
Innellis AI committee rates Hertz Global Holdings, Inc. (HTZ) Watch with a composite score of 48/100
, based on 6 analysts with 50% agreement.
Last updated August 11, 2026.
What Would Change This View
- Upgrade to Buy
- Requires a committee score of 60.0 — +11.51 from today. Applies on the first day at or above the line; upgrades are never dampened.
- Downgrade to Reduce
- Requires the score to fall below 40.0 — -8.49 from today. The band boundary is 45.0, but a one-step downgrade must clear a further margin first. A score oscillating around the line should not change the rating every night.
Executive Summary
The committee is genuinely divided. Macro Analyst sees a compelling case — vix regime is low -- calm backdrop supports risk-taking. Value Analyst remains cautious — price-to-book of 7.3x prices in significant intangible value. This disagreement is itself the signal — the setup is not clean in either direction.
Bull & Bear Case
Bull Case
- MACD histogram positive -- bullish momentum — Technical
- Weekly trend (downtrend) confirms the daily trend -- multi-timeframe agreement — Technical
- VIX regime is low -- calm backdrop supports risk-taking — Macro
- Market regime is bullish (Bull market -- normal position sizing) — Macro
- Beta of 2.48 means this name should amplify a favorable market regime — Macro
Bear Case
- Price-to-book of 7.3x prices in significant intangible value — Value
- ROE of only -204.3% -- cheap may mean cheap for a reason — Value
- Debt-to-equity of 106.76 adds balance-sheet risk to the value case — Value
- Price structure making lower highs and lower lows — Technical
- RSI at 72 is in overbought territory — Technical
- Price trading above the upper Bollinger Band -- stretched — Technical
Both cases are generated from quantitative data signals, not qualitative or
forward-looking judgement. They summarise what the numbers say today.
Price History (6M)
AI Investment Committee
Committee Consensus
As of August 11, 2026
Overall Committee Score
48/100
Agreement
50%
Analysts
6
Conviction
Contested
Sector Rank
Top 98%
of 223 Industrials peers
Value Analyst
bearish
32
/ 100 · Moderate confidence
Multiples don't clear a genuine value bar here, or cheapness looks justified by weak fundamentals
− Price-to-book of 7.3x prices in significant intangible value
Growth Analyst
bearish
40
/ 100 · Low confidence
Growth story is weak, decelerating, or inconsistent
Technical Analyst
neutral
49
/ 100 · High confidence
Mixed or range-bound price action
+ MACD histogram positive -- bullish momentum
− Price structure making lower highs and lower lows
Risk Analyst
bearish
33
/ 100 · Moderate confidence
Elevated risk from leverage, volatility, event exposure, or portfolio concentration -- size accordingly
− High leverage (debt-to-equity 106.76) amplifies downside in a stress scenario
Macro Analyst
bullish
78
/ 100 · Moderate confidence
Macro backdrop is supportive of risk assets generally, and this name's beta works in its favor
+ VIX regime is low -- calm backdrop supports risk-taking
News Analyst
neutral
60
/ 100 · Low confidence
News flow is mixed or quiet -- no strong signal either way right now
Portfolio Manager
neutral
55
/ 100 · Moderate confidence
Portfolio-level factors are mixed -- worth a deliberate sizing decision, not a default-size position
+ Portfolio position concentration is currently healthy
− 2 existing position pair(s) are highly correlated already
Technical Analysis
RSI (14)
71.8
Overbought
MACD Histogram
0.168
Bullish Momentum
Trend Direction
Downtrend
Weekly: Downtrend
Market Structure
Mixed
Bollinger %B
1.12
Above Upper Band
Price vs Moving Averages
EMA 9
$2.00
Above
EMA 21
$2.05
Above
EMA 50
$2.82
Below
EMA 200
$4.41
Below
Fundamental Analysis
Valuation
100
Profitability
25
Financial Health
100
Cash Flow
15
Valuation
P/E Ratio
-2.8×
P/B Ratio
-1.24×
PEG Ratio
-0.01
Dividend Yield
0.00%
52W High
$8.18
52W Low
$1.45
Quality & Growth
ROE
16274.5%
ROA
-334.8%
Gross Margin
1414.8%
Operating Margin
279.6%
Revenue Growth YoY
—
Debt / Equity
-29.85
AI Fundamental Assessment
[reduced confidence: limited earnings history] P/E ratio of -2.8 (inexpensive relative to a 15-40x range); Price-to-book of -1.2x; PEG ratio of -0.0 (under 1.0 suggests growth is undervalued relative to price); Return on equity of 162.7%; Return on assets of -3.3%; Net margin of -3.1%; Gross margin of 14.1%; Current ratio of 2.23 (healthy short-term liquidity); Debt-to-equity of -29.85; Free cash flow per share is negative (-26.70); Earnings-history trend unavailable; growth based on TTM year-over-year only.
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