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ROKU · NASDAQ · STOCK

Roku (ROKU) Stock Analysis

Communication Services Updated August 23, 2026
$157.46
52W $78.53 – $159.69
69/100
$23.36B
65.6
2.04
AI Committee Verdict
Buy
69/100
Conviction: Unanimous · 100% agreement · 4 analysts
-26.7%
Unanimous

Is ROKU Bullish or Bearish?

Bullish. Innellis AI committee rates Roku Inc. (ROKU) Buy with a composite score of 69/100 , based on 4 analysts with 100% agreement. Last updated August 23, 2026.

What Would Change This View

Upgrade to Strong Buy
Requires a committee score of 75.0 — +5.73 from today. Applies on the first day at or above the line; upgrades are never dampened.
Downgrade to Watch
Requires the score to fall below 55.0 — -14.27 from today. The band boundary is 60.0, but a one-step downgrade must clear a further margin first. A score oscillating around the line should not change the rating every night.

Executive Summary

The primary driver is 5 consecutive earnings beats -- consistent execution. The main limiting factor is sector concentration is already high (hhi 3069.37). The committee is constructive but not yet at full conviction.

Bull & Bear Case

Bull Case
  • 5 consecutive earnings beats -- consistent execution — Growth
  • Quarter-over-quarter growth rate is ACCELERATING, not just positive — Growth
  • Price structure making higher highs and higher lows — Technical
  • MACD histogram positive -- bullish momentum — Technical
  • Trend and market structure agree -- coherent bullish picture — Technical
  • Weekly trend (uptrend) confirms the daily trend -- multi-timeframe agreement — Technical
Bear Case
  • RSI at 75 is in overbought territory — Technical
  • Weekly RSI at 76 -- overbought on the larger timeframe too — Technical
Both cases are generated from quantitative data signals, not qualitative or forward-looking judgement. They summarise what the numbers say today.
Price History (6M)

AI Investment Committee

Committee Consensus As of August 23, 2026
Overall Committee Score
69/100
Agreement
100%
Analysts
4
Conviction
Unanimous
Sector Rank
Top 0%
of 54 Communication Services peers
Growth Analyst bullish
82 / 100 · Moderate confidence
Strong, accelerating growth with consistent execution
+ 5 consecutive earnings beats -- consistent execution
Technical Analyst bullish
61 / 100 · High confidence
Price action is constructive -- trend and momentum agree
+ Price structure making higher highs and higher lows
− RSI at 75 is in overbought territory
Macro Analyst bullish
65 / 100 · Low confidence
Macro backdrop is supportive of risk assets generally, and this name's beta works in its favor
News Analyst bullish
68 / 100 · Low confidence
News flow and recent filings/analyst actions are net positive
+ News sentiment is positive (+0.33 across 26 articles, 14d)
Portfolio Manager neutral
45 / 100 · High confidence
Portfolio-level factors are mixed -- worth a deliberate sizing decision, not a default-size position
+ Portfolio position concentration is currently healthy
− Sector concentration is already high (HHI 3069.37)
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Investment Thesis Evolution

Committee score strengthened from 65.2 to 69.3.

Analyst-level changes:
  • Growth Analyst: score 77->82 (+6).
  • Risk Analyst abstained (was bullish at 80).
  • Value Analyst abstained (was bearish at 40).

Comparing 2026-08-22 to 2026-08-23 (1 day apart).

Technical Analysis

RSI (14)
75.4
Overbought
MACD Histogram
0.302
Bullish Momentum
Trend Direction
Uptrend
Weekly: Uptrend
Market Structure
Hh Hl
Bollinger %B
0.80
Inside Bands
Price vs Moving Averages
EMA 9
$155.60 Above
EMA 21
$151.62 Above
EMA 50
$143.90 Above
EMA 200
$120.02 Above

Fundamental Analysis

Valuation
33
Growth
95
Profitability
34
Financial Health
100
Cash Flow
70
Valuation
P/E Ratio 65.6×
P/B Ratio 8.25×
PEG Ratio 0.02
Dividend Yield 0.00%
52W High $159.69
52W Low $78.53
Quality & Growth
ROE 332.4%
ROA 199.3%
Gross Margin 4550.4%
Operating Margin 524.8%
Revenue Growth YoY
Debt / Equity 0.17
AI Fundamental Assessment
P/E ratio of 65.6 (rich relative to a 15-40x range); Price-to-book of 8.3x; PEG ratio of 0.0 (under 1.0 suggests growth is undervalued relative to price); Return on equity of 3.3%; Return on assets of 2.0%; Net margin of 6.8%; Gross margin of 45.5%; Current ratio of 2.87 (healthy short-term liquidity); Debt-to-equity of 0.17; Free cash flow per share is positive (5.58); Most recent quarter beat estimates by 97.1%; 5 consecutive earnings beats; EPS growth accelerating (+7.5% -> +110.5% QoQ); Average YoY EPS growth of 1614.3%; Analyst estimates rising over recent quarters
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