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DG · NYSE · STOCK

Dollar General (DG) Stock Analysis

Consumer Defensive Updated October 10, 2026
$127.21
52W $95.11 – $158.23
66/100
$28.07B
16.5
0.23
AI Committee Verdict
Buy
66/100
Conviction: Unanimous · 100% agreement · 5 analysts
+2.6%
-3.9%
0.66:1
Unanimous
⚠
Buy rating, but near-term risk/reward is unfavorable
The long-term recommendation is based on the composite investment score. The near-term risk/reward is based on nearby support and resistance levels. These can differ when a strong company trades close to resistance with support further below.

Is DG Bullish or Bearish?

Bullish. Innellis AI committee rates Dollar General (DG) Buy with a composite score of 66/100 , based on 5 analysts with 100% agreement. Last updated October 10, 2026.

What Would Change This View

Upgrade to Strong Buy
Requires a committee score of 75.0 — +9.35 from today. Applies on the first day at or above the line; upgrades are never dampened.
Downgrade to Watch
Requires the score to fall below 55.0 — -10.65 from today. The band boundary is 60.0, but a one-step downgrade must clear a further margin first. A score oscillating around the line should not change the rating every night.

Executive Summary

The committee is genuinely divided. Growth Analyst sees a compelling case — eps growing 42.3% yoy. Portfolio Manager remains cautious — sector concentration is already high (hhi 2796.97). This disagreement is itself the signal — the setup is not clean in either direction.

Bull & Bear Case

Bull Case
  • ROE of 19.6% shows genuine earnings power backing the valuation — Value
  • EPS growing 42.3% YoY — Growth
  • 5 consecutive earnings beats -- consistent execution — Growth
  • Quarter-over-quarter growth rate is ACCELERATING, not just positive — Growth
  • MACD histogram positive -- bullish momentum — Technical
  • Weekly trend (sideways) confirms the daily trend -- multi-timeframe agreement — Technical
Bear Case
  • Stochastic RSI (92.3) confirms overbought conditions.
  • Both daily and weekly trends are bearish — strong multi-timeframe downtrend.
  • Risk/reward is unfavorable: 3.9% downside vs 2.6% upside.
Both cases are generated from quantitative data signals, not qualitative or forward-looking judgement. They summarise what the numbers say today.
Price History (6M)

AI Investment Committee

Committee Consensus As of October 10, 2026
Overall Committee Score
66/100
Agreement
100%
Analysts
5
Conviction
Unanimous
Sector Rank
Top 6%
of 72 Consumer Defensive peers
Value Analyst bullish
63 / 100 · Moderate confidence
Classic value case: cheap on multiples with earnings power to back it up
+ ROE of 19.6% shows genuine earnings power backing the valuation
Growth Analyst bullish
72 / 100 · High confidence
Strong, accelerating growth with consistent execution
+ EPS growing 42.3% YoY
Technical Analyst bullish
61 / 100 · High confidence
Price action is constructive -- trend and momentum agree
+ MACD histogram positive -- bullish momentum
Macro Analyst bullish
65 / 100 · Low confidence
Macro backdrop is supportive of risk assets generally, and this name's beta works in its favor
News Analyst bullish
66 / 100 · Low confidence
News flow and recent filings/analyst actions are net positive
+ News sentiment is positive (+0.27 across 43 articles, 14d)
Portfolio Manager bearish
30 / 100 · Moderate confidence
The existing book itself argues for caution here, independent of how good this specific stock looks
− Sector concentration is already high (HHI 2796.97)
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Investment Thesis Evolution

Committee score moved marginally from 65.2 to 65.7.

Analyst-level changes:
  • News Analyst: +1 bullish signal(s).

Comparing 2026-10-09 to 2026-10-10 (1 day apart).

Technical Analysis

RSI (14)
67.0
Neutral
MACD Histogram
0.436
Bullish Momentum
Trend Direction
Sideways
Weekly: Sideways
Market Structure
Hh Hl
Support
$122.21
Resistance
$130.53
Bollinger %B
0.91
Inside Bands
Price vs Moving Averages
EMA 9
$123.10 Above
EMA 21
$123.13 Above
EMA 50
$122.98 Above
EMA 200
$120.96 Above

Fundamental Analysis

Valuation
90
Growth
88
Profitability
46
Financial Health
38
Cash Flow
70
Valuation
P/E Ratio 16.5×
P/B Ratio 3.02×
PEG Ratio 0.38
Dividend Yield 1.85%
52W High $158.23
52W Low $95.11
Quality & Growth
ROE 1776.7%
ROA 488.4%
Gross Margin 3116.1%
Operating Margin 559.1%
Revenue Growth YoY —
Debt / Equity 1.68
AI Fundamental Assessment
P/E ratio of 16.5 (inexpensive relative to a 15-40x range); Price-to-book of 3.0x; PEG ratio of 0.4 (under 1.0 suggests growth is undervalued relative to price); Return on equity of 17.8%; Return on assets of 4.9%; Net margin of 3.9%; Gross margin of 31.2%; Current ratio of 1.21 (tight short-term liquidity); Debt-to-equity of 1.68; Free cash flow per share is positive (12.24); Most recent quarter beat estimates by 7.8%; 5 consecutive earnings beats; EPS growth accelerating (+3.6% -> +11.5% QoQ); Average YoY EPS growth of 19.9%; Analyst estimates rising over recent quarters
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