KO · NYSE · STOCK
Coca-Cola (KO) Stock Analysis
$93.86
52W $67.27 – $94.10
54/100
$395.83B
27.6
0.32
Is KO Bullish or Bearish?
Mixed.
Innellis AI committee rates Coca-Cola Company (The) (KO) Watch with a composite score of 54/100
, based on 5 analysts with 40% agreement.
Last updated October 16, 2026.
What Would Change This View
- Upgrade to Buy
- Requires a committee score of 60.0 — +6.08 from today. Applies on the first day at or above the line; upgrades are never dampened.
- Downgrade to Reduce
- Requires the score to fall below 40.0 — -13.92 from today. The band boundary is 45.0, but a one-step downgrade must clear a further margin first. A score oscillating around the line should not change the rating every night.
Executive Summary
The committee is genuinely divided. Macro Analyst sees a compelling case. Portfolio Manager remains cautious — sector concentration is already high (hhi 2739.42). This disagreement is itself the signal — the setup is not clean in either direction.
Bull & Bear Case
Bull Case
- ROE of 43.0% shows genuine earnings power backing the valuation — Value
- Dividend yield of 3.1% pays you to wait — Value
- Price structure making higher highs and higher lows — Technical
- MACD histogram positive -- bullish momentum — Technical
- Weekly trend (uptrend) confirms the daily trend -- multi-timeframe agreement — Technical
Bear Case
- P/E of 28.1 is moderate-to-rich — Value
- Price-to-book of 9.3x prices in significant intangible value — Value
- Growth rate is decelerating quarter over quarter -- the trend line matters more than the level — Growth
- RSI at 81 is in overbought territory — Technical
- Price trading above the upper Bollinger Band -- stretched — Technical
Both cases are generated from quantitative data signals, not qualitative or
forward-looking judgement. They summarise what the numbers say today.
Price History (6M)
AI Investment Committee
Committee Consensus
As of October 16, 2026
Overall Committee Score
54/100
Agreement
40%
Analysts
5
Conviction
Contested
Sector Rank
Top 65%
of 72 Consumer Defensive peers
Value Analyst
neutral
48
/ 100 · Moderate confidence
Fair value -- neither a bargain nor obviously overpriced
+ ROE of 43.0% shows genuine earnings power backing the valuation
− P/E of 28.1 is moderate-to-rich
Growth Analyst
bearish
38
/ 100 · Moderate confidence
Growth story is weak, decelerating, or inconsistent
− Growth rate is decelerating quarter over quarter -- the trend line matters more than the level
Technical Analyst
bullish
61
/ 100 · High confidence
Price action is constructive -- trend and momentum agree
+ Price structure making higher highs and higher lows
− RSI at 81 is in overbought territory
Macro Analyst
bullish
65
/ 100 · Low confidence
Macro backdrop is supportive of risk assets generally, and this name's beta works in its favor
News Analyst
neutral
58
/ 100 · Low confidence
News flow is mixed or quiet -- no strong signal either way right now
Portfolio Manager
bearish
30
/ 100 · Moderate confidence
The existing book itself argues for caution here, independent of how good this specific stock looks
− Sector concentration is already high (HHI 2739.42)
Investment Thesis Evolution
Committee score moved marginally from 55.6 to 53.9.
- Conviction changed from moderate to contested.
- Committee agreement fell sharply from 60% to 40%.
- New bearish signals: 1 appeared.
- Bullish support removed: 1 signal(s) disappeared.
- Bearish pressure eased: 1 signal(s) disappeared.
- Analyst(s) changed stance: News Analyst.
Analyst-level changes:
- News Analyst: stance bullish->neutral; score 66->58 (-9).
- Portfolio Manager: +1 bearish signal(s).
Comparing 2026-10-15 to 2026-10-16 (1 day apart).
Technical Analysis
RSI (14)
81.4
Overbought
MACD Histogram
0.606
Bullish Momentum
Trend Direction
Uptrend
Weekly: Uptrend
Market Structure
Mixed
Support
$76.81
Resistance
$92.48
Bollinger %B
1.05
Above Upper Band
Price vs Moving Averages
EMA 9
$89.43
Above
EMA 21
$88.46
Above
EMA 50
$87.56
Above
EMA 200
$81.76
Above
Fundamental Analysis
Valuation
40
Growth
57
Profitability
100
Financial Health
53
Cash Flow
70
Valuation
P/E Ratio
27.6×
P/B Ratio
10.95×
PEG Ratio
1.56
Dividend Yield
2.28%
52W High
$94.10
52W Low
$67.27
Quality & Growth
ROE
4074.4%
ROA
1250.5%
Gross Margin
6188.8%
Operating Margin
2963.2%
Revenue Growth YoY
—
Debt / Equity
1.20
AI Fundamental Assessment
P/E ratio of 27.6 (moderate relative to a 15-40x range); Price-to-book of 10.9x; PEG ratio of 1.6 (under 1.0 suggests growth is undervalued relative to price); Return on equity of 40.7%; Return on assets of 12.5%; Net margin of 28.6%; Gross margin of 61.9%; Current ratio of 1.30 (tight short-term liquidity); Debt-to-equity of 1.20; Free cash flow per share is positive (3.32); Most recent quarter beat estimates by 1.0%; 2 consecutive earnings beats; EPS growth decelerating (+48.3% -> +12.8% QoQ); Average YoY EPS growth of 11.5%; Analyst estimates rising over recent quarters
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