RKT · NYSE · STOCK
Rocket Companies, Inc.
$14.31
52W $12.17 – $24.36
56/100
$40.44B
91.6
2.21
Is RKT Bullish or Bearish?
Mixed.
Innellis AI committee rates Rocket Companies, Inc. (RKT) Watch with a composite score of 56/100
, based on 6 analysts with 33% agreement.
Last updated August 11, 2026.
What Would Change This View
- Upgrade to Buy
- Requires a committee score of 60.0 — +3.96 from today. Applies on the first day at or above the line; upgrades are never dampened.
- Downgrade to Reduce
- Requires the score to fall below 40.0 — -16.04 from today. The band boundary is 45.0, but a one-step downgrade must clear a further margin first. A score oscillating around the line should not change the rating every night.
Executive Summary
The committee is genuinely divided. Growth Analyst sees a compelling case — revenue growing 98.8% yoy -- genuine top-line momentum. Value Analyst remains cautious — p/e of 82.6 is expensive by classic value standards. This disagreement is itself the signal — the setup is not clean in either direction.
Bull & Bear Case
Bull Case
- Revenue growing 98.8% YoY -- genuine top-line momentum — Growth
- MACD histogram positive -- bullish momentum — Technical
- VIX regime is low -- calm backdrop supports risk-taking — Macro
- Market regime is bullish (Bull market -- normal position sizing) — Macro
- Beta of 2.24 means this name should amplify a favorable market regime — Macro
Bear Case
- P/E of 82.6 is expensive by classic value standards — Value
- ROE of only 2.4% -- cheap may mean cheap for a reason — Value
- Price structure making lower highs and lower lows — Technical
- Daily trend (downtrend) conflicts with the weekly trend (uptrend) -- fighting the larger trend — Technical
- Current ratio of 0.21 is tight -- limited short-term liquidity cushion — Risk
- Bollinger bandwidth of 16.6% signals elevated volatility — Risk
Both cases are generated from quantitative data signals, not qualitative or
forward-looking judgement. They summarise what the numbers say today.
Price History (6M)
AI Investment Committee
Committee Consensus
As of August 11, 2026
Overall Committee Score
56/100
Agreement
33%
Analysts
6
Conviction
Contested
Sector Rank
Top 85%
of 209 Financial Services peers
Value Analyst
bearish
35
/ 100 · Moderate confidence
Multiples don't clear a genuine value bar here, or cheapness looks justified by weak fundamentals
− P/E of 82.6 is expensive by classic value standards
Growth Analyst
bullish
85
/ 100 · Low confidence
Strong, accelerating growth with consistent execution
+ Revenue growing 98.8% YoY -- genuine top-line momentum
Technical Analyst
neutral
46
/ 100 · High confidence
Mixed or range-bound price action
+ MACD histogram positive -- bullish momentum
− Price structure making lower highs and lower lows
Risk Analyst
bearish
35
/ 100 · Moderate confidence
Elevated risk from leverage, volatility, event exposure, or portfolio concentration -- size accordingly
− Current ratio of 0.21 is tight -- limited short-term liquidity cushion
Macro Analyst
bullish
78
/ 100 · Moderate confidence
Macro backdrop is supportive of risk assets generally, and this name's beta works in its favor
+ VIX regime is low -- calm backdrop supports risk-taking
News Analyst
neutral
58
/ 100 · Low confidence
News flow is mixed or quiet -- no strong signal either way right now
Portfolio Manager
neutral
55
/ 100 · Moderate confidence
Portfolio-level factors are mixed -- worth a deliberate sizing decision, not a default-size position
+ Portfolio position concentration is currently healthy
− 2 existing position pair(s) are highly correlated already
Technical Analysis
RSI (14)
59.9
Neutral
MACD Histogram
0.073
Bullish Momentum
Trend Direction
Downtrend
Weekly: Uptrend
Market Structure
Mixed
Support
$13.43
Resistance
$15.97
Bollinger %B
0.75
Inside Bands
Price vs Moving Averages
EMA 9
$13.78
Above
EMA 21
$13.83
Above
EMA 50
$14.06
Above
EMA 200
$15.37
Below
Fundamental Analysis
Valuation
66
Profitability
31
Financial Health
33
Cash Flow
15
Valuation
P/E Ratio
91.6×
P/B Ratio
1.72×
PEG Ratio
-0.01
Dividend Yield
0.00%
52W High
$24.36
52W Low
$12.17
Quality & Growth
ROE
-29.7%
ROA
-11.2%
Gross Margin
8992.0%
Operating Margin
2019.2%
Revenue Growth YoY
—
Debt / Equity
1.16
AI Fundamental Assessment
[reduced confidence: limited earnings history] P/E ratio of 91.6 (rich relative to a 15-40x range); Price-to-book of 1.7x; PEG ratio of -0.0 (under 1.0 suggests growth is undervalued relative to price); Return on equity of -0.3%; Return on assets of -0.1%; Net margin of 4.9%; Gross margin of 89.9%; Current ratio of 0.00 (tight short-term liquidity); Debt-to-equity of 1.16; Free cash flow per share is negative (-0.27); Earnings-history trend unavailable; growth based on TTM year-over-year only.
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