BBWI · NYSE · STOCK
Bath & Body Works (BBWI) Stock Analysis
$17.34
52W $14.28 – $27.40
55/100
$3.50B
4.6
1.40
Is BBWI Bullish or Bearish?
Mixed.
Innellis AI committee rates Bath & Body Works, Inc. (BBWI) Watch with a composite score of 55/100
, based on 6 analysts with 50% agreement.
Last updated October 10, 2026.
What Would Change This View
- Upgrade to Buy
- Requires a committee score of 60.0 — +4.72 from today. Applies on the first day at or above the line; upgrades are never dampened.
- Downgrade to Reduce
- Requires the score to fall below 40.0 — -15.28 from today. The band boundary is 45.0, but a one-step downgrade must clear a further margin first. A score oscillating around the line should not change the rating every night.
Executive Summary
The committee is genuinely divided. Macro Analyst sees a compelling case. Portfolio Manager remains cautious — sector concentration is already high (hhi 2796.97). This disagreement is itself the signal — the setup is not clean in either direction.
Bull & Bear Case
Bull Case
- P/E of 4.5 is inexpensive for the broad market — Value
- ROE of 3138.9% shows genuine earnings power backing the valuation — Value
- Dividend yield of 2.7% pays you to wait — Value
- 3 consecutive earnings beats -- consistent execution — Growth
- Quarter-over-quarter growth rate is ACCELERATING, not just positive — Growth
- MACD histogram positive -- bullish momentum — Technical
Bear Case
- Price-to-book of 1379.7x prices in significant intangible value — Value
- Debt-to-equity of 262.33 adds balance-sheet risk to the value case — Value
- Revenue declining -2.2% YoY -- this is not a growth story right now — Growth
- Price structure making lower highs and lower lows — Technical
- High leverage (debt-to-equity 262.33) amplifies downside in a stress scenario — Risk
- Bollinger bandwidth of 15.3% signals elevated volatility — Risk
Both cases are generated from quantitative data signals, not qualitative or
forward-looking judgement. They summarise what the numbers say today.
Price History (6M)
AI Investment Committee
Committee Consensus
As of October 10, 2026
Overall Committee Score
55/100
Agreement
50%
Analysts
6
Conviction
Contested
Sector Rank
Top 58%
of 178 Consumer Cyclical peers
Value Analyst
neutral
55
/ 100 · High confidence
Fair value -- neither a bargain nor obviously overpriced
+ P/E of 4.5 is inexpensive for the broad market
− Price-to-book of 1379.7x prices in significant intangible value
Growth Analyst
bullish
60
/ 100 · High confidence
Strong, accelerating growth with consistent execution
+ 3 consecutive earnings beats -- consistent execution
− Revenue declining -2.2% YoY -- this is not a growth story right now
Technical Analyst
neutral
56
/ 100 · High confidence
Mixed or range-bound price action
+ MACD histogram positive -- bullish momentum
− Price structure making lower highs and lower lows
Risk Analyst
bearish
32
/ 100 · Moderate confidence
Elevated risk from leverage, volatility, event exposure, or portfolio concentration -- size accordingly
− High leverage (debt-to-equity 262.33) amplifies downside in a stress scenario
Macro Analyst
bullish
65
/ 100 · Low confidence
Macro backdrop is supportive of risk assets generally, and this name's beta works in its favor
News Analyst
bullish
63
/ 100 · Low confidence
News flow and recent filings/analyst actions are net positive
+ News sentiment is positive (+0.17 across 12 articles, 14d)
Portfolio Manager
bearish
30
/ 100 · Moderate confidence
The existing book itself argues for caution here, independent of how good this specific stock looks
− Sector concentration is already high (HHI 2796.97)
Investment Thesis Evolution
Committee score moved marginally from 55.2 to 55.3.
- New bearish signals: 1 appeared.
- Bullish support removed: 1 signal(s) disappeared.
- New bullish signals: 1 appeared.
- Bearish pressure eased: 1 signal(s) disappeared.
Analyst-level changes:
- News Analyst: +1 bullish signal(s).
- Risk Analyst: +1 bearish signal(s).
Comparing 2026-10-09 to 2026-10-10 (1 day apart).
Technical Analysis
RSI (14)
52.9
Neutral
MACD Histogram
0.217
Bullish Momentum
Trend Direction
Downtrend
Weekly: Downtrend
Market Structure
Mixed
Support
$16.73
Resistance
$21.67
Bollinger %B
0.65
Inside Bands
Price vs Moving Averages
EMA 9
$17.24
Above
EMA 21
$17.31
Above
EMA 50
$18.04
Below
EMA 200
$20.27
Below
Fundamental Analysis
Valuation
100
Growth
84
Profitability
54
Financial Health
67
Cash Flow
70
Valuation
P/E Ratio
4.6×
P/B Ratio
-3.32×
PEG Ratio
0.42
Dividend Yield
4.61%
52W High
$27.40
52W Low
$14.28
Quality & Growth
ROE
-5074.3%
ROA
1280.3%
Gross Margin
4411.9%
Operating Margin
1674.1%
Revenue Growth YoY
—
Debt / Equity
-4.50
AI Fundamental Assessment
P/E ratio of 4.6 (inexpensive relative to a 15-40x range); Price-to-book of -3.3x; PEG ratio of 0.4 (under 1.0 suggests growth is undervalued relative to price); Return on equity of -50.7%; Return on assets of 12.8%; Net margin of 10.8%; Gross margin of 44.1%; Current ratio of 1.20 (tight short-term liquidity); Debt-to-equity of -4.50; Free cash flow per share is positive (5.10); Most recent quarter beat estimates by 150.2%; 3 consecutive earnings beats; EPS growth accelerating (-84.4% -> +93.8% QoQ); Average YoY EPS growth of 67.6%; Analyst estimates falling over recent quarters
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