CPNG · NYSE · STOCK
Coupang (CPNG) Stock Analysis
$15.83
52W $13.35 – $32.35
52/100
$28.44B
-36.4
1.17
Is CPNG Bullish or Bearish?
Mixed.
Innellis AI committee rates Coupang, Inc. (CPNG) Watch with a composite score of 52/100
, based on 6 analysts with 50% agreement.
Last updated October 10, 2026.
What Would Change This View
- Upgrade to Buy
- Requires a committee score of 60.0 — +8.45 from today. Applies on the first day at or above the line; upgrades are never dampened.
- Downgrade to Reduce
- Requires the score to fall below 40.0 — -11.55 from today. The band boundary is 45.0, but a one-step downgrade must clear a further margin first. A score oscillating around the line should not change the rating every night.
Executive Summary
The committee is genuinely divided. News Analyst sees a compelling case — news sentiment is positive (+0.36 across 11 articles, 14d). Portfolio Manager remains cautious — sector concentration is already high (hhi 2796.97). This disagreement is itself the signal — the setup is not clean in either direction.
Bull & Bear Case
Bull Case
- Quarter-over-quarter growth rate is ACCELERATING, not just positive — Growth
- MACD histogram positive -- bullish momentum — Technical
- News sentiment is positive (+0.36 across 11 articles, 14d) — News
Bear Case
- Price-to-book of 9.3x prices in significant intangible value — Value
- ROE of only -18.8% -- cheap may mean cheap for a reason — Value
- 3 consecutive earnings misses -- execution concerns — Growth
- RSI at 82 is in overbought territory — Technical
- Price trading above the upper Bollinger Band -- stretched — Technical
- Bollinger bandwidth of 16.0% signals elevated volatility — Risk
Both cases are generated from quantitative data signals, not qualitative or
forward-looking judgement. They summarise what the numbers say today.
Price History (6M)
AI Investment Committee
Committee Consensus
As of October 10, 2026
Overall Committee Score
52/100
Agreement
50%
Analysts
6
Conviction
Contested
Sector Rank
Top 80%
of 178 Consumer Cyclical peers
Value Analyst
neutral
43
/ 100 · Moderate confidence
Fair value -- neither a bargain nor obviously overpriced
− Price-to-book of 9.3x prices in significant intangible value
Growth Analyst
neutral
48
/ 100 · High confidence
Moderate growth -- present but not remarkable
+ Quarter-over-quarter growth rate is ACCELERATING, not just positive
− 3 consecutive earnings misses -- execution concerns
Technical Analyst
neutral
48
/ 100 · High confidence
Mixed or range-bound price action
+ MACD histogram positive -- bullish momentum
− RSI at 82 is in overbought territory
Risk Analyst
bearish
35
/ 100 · Low confidence
Elevated risk from leverage, volatility, event exposure, or portfolio concentration -- size accordingly
− Bollinger bandwidth of 16.0% signals elevated volatility
Macro Analyst
bullish
65
/ 100 · Low confidence
Macro backdrop is supportive of risk assets generally, and this name's beta works in its favor
News Analyst
bullish
69
/ 100 · Low confidence
News flow and recent filings/analyst actions are net positive
+ News sentiment is positive (+0.36 across 11 articles, 14d)
Portfolio Manager
bearish
30
/ 100 · Moderate confidence
The existing book itself argues for caution here, independent of how good this specific stock looks
− Sector concentration is already high (HHI 2796.97)
Investment Thesis Evolution
Committee score weakened from 58.2 to 51.5.
- New bearish signals: 2 appeared.
- Bullish support removed: 2 signal(s) disappeared.
- New bullish signals: 1 appeared.
- Bearish pressure eased: 2 signal(s) disappeared.
- Analyst(s) changed stance: Risk Analyst.
Analyst-level changes:
- News Analyst: score 74->69 (-4); +1 bullish signal(s).
- Risk Analyst: stance bullish->bearish; score 70->35 (-35); +1 bearish signal(s).
- Technical Analyst: +1 bearish signal(s).
Comparing 2026-10-09 to 2026-10-10 (1 day apart).
Technical Analysis
RSI (14)
82.2
Overbought
MACD Histogram
0.255
Bullish Momentum
Trend Direction
Sideways
Weekly: Downtrend
Market Structure
Mixed
Support
$14.96
Resistance
$19.61
Bollinger %B
1.12
Above Upper Band
Price vs Moving Averages
EMA 9
$14.75
Above
EMA 21
$14.68
Above
EMA 50
$15.25
Above
EMA 200
$18.33
Below
Fundamental Analysis
Valuation
67
Growth
32
Profitability
14
Financial Health
18
Cash Flow
70
Valuation
P/E Ratio
-36.4×
P/B Ratio
9.53×
PEG Ratio
-1.98
Dividend Yield
0.00%
52W High
$32.35
52W Low
$13.35
Quality & Growth
ROE
449.9%
ROA
116.9%
Gross Margin
2835.4%
Operating Margin
-177.1%
Revenue Growth YoY
—
Debt / Equity
1.89
AI Fundamental Assessment
P/E ratio of -36.4 (inexpensive relative to a 15-40x range); Price-to-book of 9.5x; PEG ratio of -2.0 (under 1.0 suggests growth is undervalued relative to price); Return on equity of 4.5%; Return on assets of 1.2%; Net margin of -2.2%; Gross margin of 28.4%; Current ratio of 0.87 (tight short-term liquidity); Debt-to-equity of 1.89; Free cash flow per share is positive (0.06); Most recent quarter missed estimates by 1.0%; 3 consecutive earnings misses; EPS growth accelerating (-1400.0% -> +40.0% QoQ); Analyst estimates falling over recent quarters
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