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DKNG · NASDAQ · STOCK

DraftKings (DKNG) Stock Analysis

Consumer Cyclical Updated August 23, 2026
$26.16
52W $20.46 – $48.78
51/100
$12.98B
-77.7
1.63
AI Committee Verdict
Watch
51/100
Conviction: Contested · 40% agreement · 5 analysts
+4.0%
-19.7%
0.20:1
Contested

Is DKNG Bullish or Bearish?

Mixed. Innellis AI committee rates DraftKings Inc. (DKNG) Watch with a composite score of 51/100 , based on 5 analysts with 40% agreement. Last updated August 23, 2026.

What Would Change This View

Upgrade to Buy
Requires a committee score of 60.0 — +8.83 from today. Applies on the first day at or above the line; upgrades are never dampened.
Downgrade to Reduce
Requires the score to fall below 40.0 — -11.17 from today. The band boundary is 45.0, but a one-step downgrade must clear a further margin first. A score oscillating around the line should not change the rating every night.

Executive Summary

The committee is genuinely divided. Macro Analyst sees a compelling case. Growth Analyst remains cautious — growth rate is decelerating quarter over quarter -- the trend line matters more than the level. This disagreement is itself the signal — the setup is not clean in either direction.

Bull & Bear Case

Bull Case
  • MACD histogram positive -- bullish momentum — Technical
  • News sentiment is positive (+0.15 across 13 articles, 14d) — News
Bear Case
  • Growth rate is decelerating quarter over quarter -- the trend line matters more than the level — Growth
  • Bollinger bandwidth of 19.3% signals elevated volatility — Risk
Both cases are generated from quantitative data signals, not qualitative or forward-looking judgement. They summarise what the numbers say today.
Price History (6M)

AI Investment Committee

Committee Consensus As of August 23, 2026
Overall Committee Score
51/100
Agreement
40%
Analysts
5
Conviction
Contested
Sector Rank
Top 80%
of 178 Consumer Cyclical peers
Growth Analyst bearish
35 / 100 · Low confidence
Growth story is weak, decelerating, or inconsistent
− Growth rate is decelerating quarter over quarter -- the trend line matters more than the level
Technical Analyst neutral
58 / 100 · High confidence
Mixed or range-bound price action
+ MACD histogram positive -- bullish momentum
Risk Analyst bearish
35 / 100 · Low confidence
Elevated risk from leverage, volatility, event exposure, or portfolio concentration -- size accordingly
− Bollinger bandwidth of 19.3% signals elevated volatility
Macro Analyst bullish
65 / 100 · Low confidence
Macro backdrop is supportive of risk assets generally, and this name's beta works in its favor
News Analyst bullish
63 / 100 · Low confidence
News flow and recent filings/analyst actions are net positive
+ News sentiment is positive (+0.15 across 13 articles, 14d)
Portfolio Manager neutral
45 / 100 · High confidence
Portfolio-level factors are mixed -- worth a deliberate sizing decision, not a default-size position
+ Portfolio position concentration is currently healthy
− Sector concentration is already high (HHI 3069.37)
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Investment Thesis Evolution

Committee score moved marginally from 50.0 to 51.2.

Analyst-level changes:
  • Growth Analyst: stance neutral->bearish; score 50->35 (-15).
  • Value Analyst abstained (was bearish at 32).

Comparing 2026-08-22 to 2026-08-23 (1 day apart).

Technical Analysis

RSI (14)
62.4
Neutral
MACD Histogram
0.231
Bullish Momentum
Trend Direction
Sideways
Weekly: Downtrend
Market Structure
Lh Ll
Support
$21.02
Resistance
$27.20
Bollinger %B
0.87
Inside Bands
Price vs Moving Averages
EMA 9
$25.13 Above
EMA 21
$24.78 Above
EMA 50
$24.85 Above
EMA 200
$27.59 Below

Fundamental Analysis

Valuation
67
Growth
12
Profitability
14
Financial Health
9
Cash Flow
70
Valuation
P/E Ratio -77.7×
P/B Ratio 22.80×
PEG Ratio 0.01
Dividend Yield 0.00%
52W High $48.78
52W Low $20.46
Quality & Growth
ROE 58.8%
ROA 8.2%
Gross Margin 4054.3%
Operating Margin -293.2%
Revenue Growth YoY
Debt / Equity 3.36
AI Fundamental Assessment
P/E ratio of -77.7 (inexpensive relative to a 15-40x range); Price-to-book of 22.8x; PEG ratio of 0.0 (under 1.0 suggests growth is undervalued relative to price); Return on equity of 0.6%; Return on assets of 0.1%; Net margin of -2.7%; Gross margin of 40.5%; Current ratio of 1.02 (tight short-term liquidity); Debt-to-equity of 3.36; Free cash flow per share is positive (1.24); Most recent quarter missed estimates by 918.7%; EPS growth decelerating (-88.0% -> -566.7% QoQ); Average YoY EPS growth of -146.7%; Analyst estimates falling over recent quarters
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