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HAS · NASDAQ · STOCK

Hasbro (HAS) Stock Analysis

Consumer Cyclical Updated October 10, 2026
$93.33
52W $69.50 – $106.98
56/100
$13.16B
16.6
0.44
AI Committee Verdict
Watch
56/100
Conviction: Moderate · 67% agreement · 6 analysts
+0.9%
-2.9%
0.32:1
Moderate

Is HAS Bullish or Bearish?

Mixed. Innellis AI committee rates Hasbro (HAS) Watch with a composite score of 56/100 , based on 6 analysts with 67% agreement. Last updated October 10, 2026.

What Would Change This View

Upgrade to Buy
Requires a committee score of 60.0 — +4.07 from today. Applies on the first day at or above the line; upgrades are never dampened.
Downgrade to Reduce
Requires the score to fall below 40.0 — -15.93 from today. The band boundary is 45.0, but a one-step downgrade must clear a further margin first. A score oscillating around the line should not change the rating every night.

Executive Summary

The primary driver is price structure making higher highs and higher lows. The main limiting factor is high leverage (debt-to-equity 6.06) amplifies downside in a stress scenario. The committee is constructive but not yet at full conviction.

Bull & Bear Case

Bull Case
  • ROE of 138.2% shows genuine earnings power backing the valuation — Value
  • Dividend yield of 6.1% pays you to wait — Value
  • 5 consecutive earnings beats -- consistent execution — Growth
  • Price structure making higher highs and higher lows — Technical
  • MACD histogram positive -- bullish momentum — Technical
  • Trend and market structure agree -- coherent bullish picture — Technical
Bear Case
  • Price-to-book of 21.6x prices in significant intangible value — Value
  • Debt-to-equity of 6.06 adds balance-sheet risk to the value case — Value
  • Growth rate is decelerating quarter over quarter -- the trend line matters more than the level — Growth
  • High leverage (debt-to-equity 6.06) amplifies downside in a stress scenario — Risk
Both cases are generated from quantitative data signals, not qualitative or forward-looking judgement. They summarise what the numbers say today.
Price History (6M)

AI Investment Committee

Committee Consensus As of October 10, 2026
Overall Committee Score
56/100
Agreement
67%
Analysts
6
Conviction
Moderate
Sector Rank
Top 50%
of 178 Consumer Cyclical peers
Value Analyst neutral
50 / 100 · High confidence
Fair value -- neither a bargain nor obviously overpriced
+ ROE of 138.2% shows genuine earnings power backing the valuation
− Price-to-book of 21.6x prices in significant intangible value
Growth Analyst bullish
60 / 100 · High confidence
Strong, accelerating growth with consistent execution
+ 5 consecutive earnings beats -- consistent execution
− Growth rate is decelerating quarter over quarter -- the trend line matters more than the level
Technical Analyst bullish
69 / 100 · High confidence
Price action is constructive -- trend and momentum agree
+ Price structure making higher highs and higher lows
Risk Analyst bearish
30 / 100 · Low confidence
Elevated risk from leverage, volatility, event exposure, or portfolio concentration -- size accordingly
− High leverage (debt-to-equity 6.06) amplifies downside in a stress scenario
Macro Analyst bullish
65 / 100 · Low confidence
Macro backdrop is supportive of risk assets generally, and this name's beta works in its favor
News Analyst bullish
62 / 100 · Low confidence
News flow and recent filings/analyst actions are net positive
Portfolio Manager bearish
30 / 100 · Moderate confidence
The existing book itself argues for caution here, independent of how good this specific stock looks
− Sector concentration is already high (HHI 2796.97)
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Investment Thesis Evolution

Committee score moved marginally from 54.2 to 55.9.

Analyst-level changes:
  • Technical Analyst: stance neutral->bullish; score 58->69 (+10); +3 bullish signal(s).

Comparing 2026-10-09 to 2026-10-10 (1 day apart).

Technical Analysis

RSI (14)
68.6
Neutral
MACD Histogram
0.639
Bullish Momentum
Trend Direction
Uptrend
Weekly: Uptrend
Market Structure
Hh Hl
Support
$90.63
Resistance
$94.19
Bollinger %B
1.00
Inside Bands
Price vs Moving Averages
EMA 9
$91.07 Above
EMA 21
$90.45 Above
EMA 50
$90.36 Above
EMA 200
$88.00 Above

Fundamental Analysis

Valuation
65
Growth
68
Profitability
45
Financial Health
36
Cash Flow
70
Valuation
P/E Ratio 16.6×
P/B Ratio 18.69×
PEG Ratio 0.02
Dividend Yield 3.00%
52W High $106.98
52W Low $69.50
Quality & Growth
ROE -5987.0%
ROA -580.7%
Gross Margin 7028.1%
Operating Margin 2385.6%
Revenue Growth YoY —
Debt / Equity 5.06
AI Fundamental Assessment
P/E ratio of 16.6 (inexpensive relative to a 15-40x range); Price-to-book of 18.7x; PEG ratio of 0.0 (under 1.0 suggests growth is undervalued relative to price); Return on equity of -59.9%; Return on assets of -5.8%; Net margin of 16.0%; Gross margin of 70.3%; Current ratio of 1.66 (healthy short-term liquidity); Debt-to-equity of 5.06; Free cash flow per share is positive (8.59); Most recent quarter beat estimates by 11.3%; 5 consecutive earnings beats; EPS growth decelerating (-2.6% -> -12.9% QoQ); Average YoY EPS growth of -1.5%; Analyst estimates rising over recent quarters
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